Design'In – a project to revitalise city centres along the Franco-Belgian borderSeptember 2019
Within the framework of a project funded by the Interreg V France-Wallonie-Vlaanderen programme, the cities of Tournai, Mons, Courtrai and the Lille European Metropolis have set themselves the challenge of strengthening and stimulating the development of their city centres by making use of design.
With a focus on designer-makers, the project aims to stimulate the development and attractiveness of city-centre shops, which face ever greater competition and are increasingly being deserted. Three support modules have been devised and made available to guide this regeneration. Whether it is redesigning retailers’ shop windows in order to organise or improve their sales space, the emergence of cross-border urban design projects, or the provision of temporary retail spaces designed to test the border market, there is a real desire for innovation.
IDETA (lead partner), the Maison du Design, the Greater Lille Chamber of Commerce and Industry, Lille-design and Designregio Kortrijk are the partners in this project, which was launched in 2019 and has a budget of €4 million, including €2 million in ERDF funding, over a four-year period.
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